Designer Poster/Presentation

The objective of this final class project is two-fold:

To discover a particular designer’s personal approach, methodology, and theory
about messaging and the design process. You will convey this in a presentation
about the designer.

Then design a poster about the designer, utilizing his/her approach, methodology,
and theory.

Hint: Use the final class readings to help deceiver the designer's point of view
regarding design and visual communication.

DESIGNER PRESENTATION
Write, design and produce a 10 minute digital presentation on a significant International Style and/or Post Modern designer.

Content you MUST try to include in your presentation includes:

• Designer’s Name

• Designer’s Education/Apprenticeship

• Designer’s Speciality/Expertise

• Where and When they Practiced

• Designer’s Clients/Patrons

• Samples of Designer’s Work

• Designer’s Design Statement

• Designer’s Methodology and/or Creative Approach

DESIGNER POSTER
Using content from your presentation, create a poster of your chosen designer.

Choose from the following list:

International Style:
Otl Aicher
Massimo Vignelli
Saul Bass
Herbert Bayer
Lester Beall
Max Bill
Rudy DeHarak
Paul Rand
Ladislav Sutnar
Wim Crouwell
Joseph Mueller Brockman
Emil Ruder
Max Bill
Ivan Chemayeff
Richard Saul Wurman
Armin Hoffman
Cipe Peneles
Herb Lubalin
Kit Hinrichs
Rolling Stone

Post Modern:

Michael Vanderbyl
Paula Scher
Jonathan Barnbrook
David Carson
Emigre
Scott Makela
Attik
Me Company
April Greiman
Dan Friedman
Studio Dumbar
Neville Brody
Charles S Anderson
Cranbrook Design
Milton Glaser
Stephan Sagmeister
M&Co
Wired
Bruce Mau
Nike Design
Shepard Fairey

Schedule:

Project Launch, Thursday November 20th.

No Class, Tuesday, December 2nd - Work at Home.

Work in Class, Thursday, December 4th.

Final Posters are due printed/posted on blog last day of class, Tuesday, December 9th.
Presentations will be made to the class the same day.

Constructivist Music Package

Select a contemporary musical artist/album of your choice. Design and create an
appropriate package and message about the artist and music from a “constructivist”
point of view.

Visual Logic is our goal here.

The construction of the design by the designer should aid in the construction of the design's message in the viewer's mind. Start with the front cover, then use visual elements from your front cover to create a morphology for the design of the back cover, as well as the record label. In other words, he back cover should be syntactic of the front cover, giving the overall music design a strong sense of visual logic.

It is suggested that you write a short design brief about a the project and create a visual research board regarding the musician, the album theme, and constructivism.

Use a mockup template to present your design. Download it from the following url:

http://graphicburger.com/vinyl-record-psd-mockup/

Strive to make this your strongest design of the semester.

Schedule:
•  Project Launch, Thursday, November 13th.
•  Concept Thumbnails Due Tuesday, November 18th.
•  Tight Design Roughs Due Thursday, November 20th.
•  Tight Comp Due Tuesday, November 25th.
•  No Class on Tuesday, December 2nd, However Final Design is Due that Day –
    Hanging in Hallway and Posted on Blog.

Cubist Self Portrait Projects

Cubism - Beyond the Object

Cubism is an early-20th-century avant-garde art movement pioneered by
Georges Braque and Pablo Picasso.

Analytical Cubism: Physical

A style of painting and sculpture where multiple points of view, and/or parts of an object are rendered simultaneously. Because all of the parts that make up the whole of the object are represented, the image is not abstraction, but a distorted point of view. Originally, simplified geometric 3d shapes - cubes, spheres, cones, and columns, were used to visually convey the object. Eventually these were distilled down to their "analytic" forms, where visual gestures – like an "S" curve for the sound hole of a violin – began to function like signs to represent form.

Self Portrait Project - Part A

Create an Analytical Cubist Self Portrait. This will be a simultaneous physical view of yourself.

Final Due - Thursday, October 28th.
Posted on blog and printed 11x17 by the beginning of class.

Synthetic Cubism: Signs & Symbols

Synthetic cubism evolved into and/or replaced analytical cubism as "signs" representing parts of objects and/or "physical parts" of the objects themselves started to be used in "collages" to visually convey a subject or object. Real pieces of paper and/or fabric replaced painted flat depictions of paper and fabric. Real scores of music replaced drawn musical notation. Fragments of newspaper, playing cards, cigarette packs and advertisements, even pieces of wood either real or painted interacted with one another on the flat plane of the canvas to achieve a total interpretation - both form and sign - of life.

Self Portrait Project - Part B

Create an Synthetic Cubist Designer Self Portrait. This will be a simultaneous view signs that define and represent you.

Final Due - Thursday, November 13th.
Posted on blog and printed 11x17 by the beginning of class.

Reading #9 - Postmodernism: Alchemy

Handout

THE ROOTS OF POSTMODERNISM
William V. Dunning

Chapter 14: Conclusion

Pages 268-275 - Retinal & Signing

Summary and/or Reading Outline
Due Tuesday, December 9th

Post on Blog before Class

Reading #8 - Postmodernism: Process

Handout

THE ROOTS OF POSTMODERNISM
William V. Dunning

Chapter 13: Bindings

Pages 259-267 - Space & Time

Summary and/or Reading Outline
Due Tuesday, December 2nd

Post on Blog before Class

Reading #7 - Postmodernism: Word & Image

Handout

THE ROOTS OF POSTMODERNISM
William V. Dunning

Chapter 13: Bindings

Pages 247-259 - Word & Image

Summary and/or Reading Outline
Due Tuesday, November 25th

Post on Blog before Class

Reading #6 - Postmodernism: The Photograph

Handout

THE ROOTS OF POSTMODERNISM
William V. Dunning

Chapter 13: Bindings

Pages 242-246 - The Photograph

Summary and/or Reading Outline
Due Tuesday, November 18th

Post on Blog before Class